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Tart Cards: London's Illicit Advertising Art
 
 
Author
Caroline Archer.
Publisher Mark Batty Publisher  
Format paperback
Product Dimensions 10 x 7.75 x 0.4 inches
ISBN 9780972424042
Pages/Publication Date 116/2003
Daedalus Item Code 03658
This item is not available.
Description
The practice of placing prostitutes' cards in phone boxes is known as "carding," a particularly English phenomenon specific to London and the seaside resorts of Brighton and Hove, where they serve a flourishing tourist trade. Though illegal, these "tart cards" have become as ubiquitous a symbol of London as the red telephone booths themselves, and they have evolved with printing technology into a sophisticated graphic and sociological form. This cheeky catalog presents more than 350 colorful examples from the past 30 years, with commentary from "service providers," their marketers, the printers, and local authorities, along with a glossary of the cards' suggestive and coded language.
 
 
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