Richard E. Grant does a tour de force turn as an adman run amok in this 1989 comedy/fantasy written and directed by Bruce Robinson.
"At lunch with his wife, Julia (Rachel Ward), he confesses, 'I can't get a hand on the boils.' When an assistant asks whether the cream, in fact, does eliminate boils, Bagley is impatient: 'Nobody in advertising wants to get rid of boils. All we do is offer the hope of getting rid of them….' Robinson has a gift for a most bracing kind of nasty tight-lipped invective, possible only in a society where words still have particular meanings."—NYTimes
"Long after the movie's done, it's hard not to keep chuckling at Grant, who's definitely the zest of the picture.... With those 'thirtysomething' good looks that belie the slick-literate spleen and, later, Cassandra-like desperation underneath, [Grant] makes the whole thing come alive. 'If it isn't low in something,' the initially brash adman advises his colleagues in a disturbingly brilliant (and hysterically funny) lecture, 'it must be high in something else'."—Washington Post
"A vigorous, cheerfully outrageous British satire."—Rolling Stone